In this day and age, many businesses are jumping on the social media bandwagon.
This makes it that much more important to stand out in your marketing efforts. With so much competition out there, you want the buyers to take notice of your company.
You should always update your Facebook page with a message indicating that you have written a new blog post and a link back to the blog.
This will increase traffic to your blog from your friends and generate the possibility that your friends will share your link on their page as well.
Always be careful of aggressive promotion when using social media to market your business.
Statistically, social media users have been open and receptive to marketing.
This is especially true if it involves coupons or a discount. Marketing is not the primary reason they are on social media though, so avoid using aggressive sales tactics and over promotion of your products.
Your social media page is the same as a telephone number for many of your clients.
Especially if that is where they first heard of you and your product. Frankly, failing to respond to any of your clients within 12 to 24 hours may well kill a sale or retaining the client as a long term client.
Sometimes just a short post to their message can be just the right touch to save a client through your Social Media page.
Have you heard the old saying “One picture can be worth a thousand words.”
That saying is so true!
It has been proven over time and many times again in social media marketing that a related image will retain your visitors on your page longer than just a written message. It is also more likely to draw a click through to your product.
For the holidays, create a tutorial on original uses of your products.
Perhaps your products can be turned into Halloween costumes or be used to prepare Thanksgiving dinner. People will love these videos if you use humor and if these tutorials are actually helpful to them.
Encourage your friends and followers to send you pictures of their creations.
Create a RSS feed for your updates and give your readers the opportunity to subscribe to it.
This will allow them to see your posts when they log into their Google account or right on their computer desktop if they use an RSS widget. Depending on your target audience, you will get more or less success with an RSS feed.
Standing out in the world of social media means increased business coming through your door.
Finding ways to stand out can be tricky though, as the competition will always be working to stay one step ahead of you.
In this article, we have provided some innovative tips which will allow your business to take the lead.
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